The said research also suggests that "there is strong evidence from over 4,500 studies that a plant-based diet, composed predominantly of fruits, vegetables, whole grains and legumes prevents many kinds of cancers."

In the Philippines, a high-fiber diet is achieved through the Pinoy's staple food which is rice. Among rice variants however, not many are aware that the less polished brown rice is healthier, since it retains most of the nutrients, vitamins and minerals lost during the milling and polishing process that makes rice "white."

Scientific studies and research conducted on brown rice have shown that it has a concentrated source of many nutrients and minerals-especially fiber which is essential in reducing the amount of time for cancer-causing substances to spend in contact with the cells of the colon.

Although brown rice contains the same amount of carbohydrates as the popular white grain, there is a significant difference in the amount of dietary content like fiber. The fiber in brown rice is a potent factor which helps reduce symptoms of diseases such as colon cancer, atherosclerosis, constipation, diarrhea and gallstones. Brown rice's fiber content also acts as a detoxifier, absorbing and flushing out unwanted toxins, and preventing them from being absorbed by the intestines. (colon) cells.

With just a cup of brown rice, vital nutritional benefits can be absorbed by the body, among them manganese (anti-oxidants and energy booster), phytonutrients (anti-cancer and protects against heart disease), and 21 percent magnesium-which not only lessens symptoms of asthma, migraine, heart attack, stroke, and high blood pressure but also keeps the body fit and alert. It also has selenium, a very helpful trace mineral that has been shown to also significantly diminish the risk of acquiring colon cancer.

These dietary advantages were proven effective by former food minister and NFA administrator Jesus Tanchanco Sr., a staunch believer on the benefits of brown rice for four years now. "Since I switched to brown rice, I have been benefiting not only from its nutritional supplements but also enjoying the natural goodness of its grains," Tanchanco said.

For people who want to help prevent the risk of acquiring colon cancer through a whole grain diet, SL Agritech, local developer of hybrid rice varieties, has come up with Doña Maria Jasponica Brown Rice-a premium-grade whole grain option that is high in fiber.

An innovative cross between the long-grained and fragrant attributes of Thai Jasmine rice and the sticky, soft qualities of Japanese rice-Jasponica Brown Rice has a distinct nutty flavor, with grains that are much smoother and palatable.

"Consumers may benefit greatly from eating brown rice, which is a health-supportive option for those who need proper nourishment and the right amount of nutritional value. Regular consumption has likewise been regarded as a preventive measure against cancer," said SL agritech chairman and CEO Henry Lim Bon Liong.

Help fight colon cancer with brown rice

Colon cancer is the abnormal growth of cells that form in the tissues of the colon.the longest part of the large intestine. Ranked as the third leading cause of serious illness among Filipinos, recent studies by the American Cancer Institute for Cancer Research (AICR) revealed that up to 40 percent of all cancers are related to poor diet and nutrition. This was stated in the AICR's landmark report, "Food, Nutrition and The Prevention of Cancer: A Global Perspective."

The said research also suggests that "there is strong evidence from over 4,500 studies that a plant-based diet, composed predominantly of fruits, vegetables, whole grains and legumes prevents many kinds of cancers."

In the Philippines, a high-fiber diet is achieved through the Pinoy's staple food which is rice. Among rice variants however, not many are aware that the less polished brown rice is healthier, since it retains most of the nutrients, vitamins and minerals lost during the milling and polishing process that makes rice "white."

Scientific studies and research conducted on brown rice have shown that it has a concentrated source of many nutrients and minerals-especially fiber which is essential in reducing the amount of time for cancer-causing substances to spend in contact with the cells of the colon.

Although brown rice contains the same amount of carbohydrates as the popular white grain, there is a significant difference in the amount of dietary content like fiber. The fiber in brown rice is a potent factor which helps reduce symptoms of diseases such as colon cancer, atherosclerosis, constipation, diarrhea and gallstones. Brown rice's fiber content also acts as a detoxifier, absorbing and flushing out unwanted toxins, and preventing them from being absorbed by the intestines. (colon) cells.

With just a cup of brown rice, vital nutritional benefits can be absorbed by the body, among them manganese (anti-oxidants and energy booster), phytonutrients (anti-cancer and protects against heart disease), and 21 percent magnesium-which not only lessens symptoms of asthma, migraine, heart attack, stroke, and high blood pressure but also keeps the body fit and alert. It also has selenium, a very helpful trace mineral that has been shown to also significantly diminish the risk of acquiring colon cancer.

These dietary advantages were proven effective by former food minister and NFA administrator Jesus Tanchanco Sr., a staunch believer on the benefits of brown rice for four years now. "Since I switched to brown rice, I have been benefiting not only from its nutritional supplements but also enjoying the natural goodness of its grains," Tanchanco said.

For people who want to help prevent the risk of acquiring colon cancer through a whole grain diet, SL Agritech, local developer of hybrid rice varieties, has come up with Doñaria Jasponica Brown Rice.a premium-grade whole grain option that is high in fiber.

An innovative cross between the long-grained and fragrant attributes of Thai Jasmine rice and the sticky, soft qualities of Japanese rice-Jasponica Brown Rice has a distinct nutty flavor, with grains that are much smoother and palatable.

"Consumers may benefit greatly from eating brown rice, which is a health-supportive option for those who need proper nourishment and the right amount of nutritional value. Regular consumption has likewise been regarded as a preventive measure against cancer," said SL agritech chairman and CEO Henry Lim Bon Liong.